Automation is coming for jobs. Unfortunately, it’s a fact of life in the new age of technology.
As I type this even my job comes under pressure. Just like emails made fax machines redundant, Netflix the video stores, texting and mail, automation is removing dull repetitive tasks and doing them faster and better.
You don’t have to pay a salary to a robot, a robot doesn’t need sick days or holiday’s, and you can work them twenty-four hours, seven days a week.
Automation is coming for my JOB.
Automation is coming for all jobs, even mine. It’s just a matter of time.
I work in a small team where sales and marketing is mixed. My main job is to source leads from cold calling, website interaction, follow up on webinars.
My second responsibility is interacting on social media and hopefully educating my followers on AI and RPA, as well as creating content for our website including blogs and videos.
After hearing what I do most people must think my job is safe, right?
Has anyone seen the video google released when google assistant was asked to book a haircut at a hair salon?
Google assistant made a call to a hair salon and sounds so realistic, the person on the other end didn’t even realise she was talking to a robot! The AI was able to have a normal conversation and answer any questions with relative ease.
This technology will change cold calling to the core. No longer will companies need people sitting at their desks dialling numbers “hopefully getting a person to speak to”, you will need just one god damn robot.
Social media and marketing automation is already out there and it’s just going to get better and better as time goes on. The ability to market to multiple online channels all at once including email, social media, and websites all help to remove those repetitive manual tasks.
Which jobs is automation coming for first?
In 2013, researchers at the University of Oxford published a report on 700 jobs and the likelihood that automation would have an effect on their job.
Out of the 700 jobs there are 20 jobs that have a 98 percent likelihood of automation in the future and 12 jobs with a 99 percent these are.
What do these jobs all have in common? They all require high volume, repetitive tasks.
Task that are easily repeatable that AI will be able to reproduce using machine learning algorithms.
A great example of this, that’s all over the news, is automated cars. There are now 19 companies racing to be the first to offer fully automated driving.
Driving is a series of repetitive tasks that a computer with AI could learn. Tesla have sold over 300,000 cars to consumers who, we are assuming, are driving them on the road.
The amount of data the cars are collecting while driving is nearly 25 Gigabytes (GB) an hour.
The type of data a car receives is location, video, maps, traffic, weather route etc. The longer the cars stay on the road the smarter the AI becomes as the more data it has to evaluate.
And this will only improve with the advent of 5G.
Automation is just like tax, it’s just a fact of life.
Should we run out and grab our pitch forks and scream bloody murder? No. AI is still a long way off from really affecting our working lives.
Automation maybe moving quickly but its’s the companies and people adapting them in to business’ that will take longer. Two of the major factors being cost of new technology and understanding exactly how best to fit this into an organisational structure.
Automation is great, it frees up time and money by removing high volume, repetitive tasks, all through learning algorithms, but what it can’t handle is novel or unique situations. Yet.
Robots can’t handle new or unfamiliar information, and this is why humans beat robots. Any job that has ever changing tasks is safe from automation.
But remember, the jobs you have today will likely be very different to the jobs your children will have.